Month: July 2016

How to name your new SaaS app (Part 1) – Name Storming
How great tech companies like Uber and Twitter came up with their names, and how to name-storm your own perfect name.

Ep 11: Naming your new SaaS app
In episode 11 of the Tech Marketer podcast, I’m joined by digital marketing and branding expert Nicola Cloherty. We discuss the […]

What I’ve learnt from the first 10 episodes of The Tech Marketer podcast
Thinking about starting a podcast? Here’s what I’ve learnt and tips for getting started

Three tech trends marketers should be watching closely
Last week, I had the pleasure of talking to Danu Abeysuriya, CEO of Rush Digital for the Tech Marketer Podcast. […]

Ep 10: Marketing News – Pokemon Go, Snapchat Memories and Facebook Live
The latest need-to-know news for digital marketers. This week’s Tech Marketer Podcast is co-hosted by Digital and marketing expert Nicola Cloherty. Nicola has […]

Ep 9: The future of marketing with Danu Abeysuriya
Danu Abeysuriya is the CEO and founder of Rush Digital, he was also recently named the NZ Hi-Tech Association’s Young Achiever […]

Ep 8: Faster, better and happier. Surviving the pace of modern marketing.
Studies have shown you can increase your team satisfaction and happiness by 30%. And at the same time you can […]

Your brand is the little things
The little things matter. Brands aren’t a make-up of carefully controlled social media and advertising. Brands aren’t your logo or […]