Tag: content marketing

Ep 5: Marketing to developers with John-Daniel Trask

In episode 5 of the Tech Marketer Podcast, I talk to John-Daniel (JD) Trask, CEO and founder of Raygun. It’s […]

Masters of disguise: Undercover content

Creating content takes time, resources, creativity and expertise. Being genuinely helpful is hard. To create a strong content marketing strategy […]

Unearthing hidden gems of content

We spend hours creating new content, but we might be hidden treasures lying in front of us! When I interviewed […]

How NZ tech marketers compare to the USA

YAY! The first official episode of The Tech Marketer Podcast is now live. If you tuned into Episode 0: The Three […]