Tag: digital marketing

Ep 12: AB Testing Marketing Strategy with Frans Riemersma of Boardview
Marketing strategy was once a locked into marketing plans and powerpoints at the start of each year. These days are […]

Ep 11: Naming your new SaaS app
In episode 11 of the Tech Marketer podcast, I’m joined by digital marketing and branding expert Nicola Cloherty. We discuss the […]

Ep 9: The future of marketing with Danu Abeysuriya
Danu Abeysuriya is the CEO and founder of Rush Digital, he was also recently named the NZ Hi-Tech Association’s Young Achiever […]

Getting started: Practical advice for becoming an Agile marketer
In my earlier post, Modern marketing management in an ever-changing world, I discussed the need for marketers to embrace Agile. […]

Ep 7: Using digital influencers to drive campaigns with Stephanie Charles of StarNow
Stephanie Charles of StarNow shares how they are using digital influencers to drive campaigns with impressive results cost effectively.