Growing the next generation of tech marketers

When I studied marketing, I had the misconception that I would need to move to Auckland to get a great […]

Ep 15: How NZ tech companies can succeed in the USA

I had the pleasure of catching up with Sian Simpson, Global Community Manager of the Kiwi Landing Pad (KLP) in San Francisco. […]

Corporate Christmas gifts even the Grinch would love

If you’ve ever been responsible for corporate Christmas gifts you’ll know what a mine field it can be. Firstly, there’s […]

Key takeways from the NZ Sales and Marketing Jam

The Kiwi Landing Pad is the first stop for NZ companies expanding in the US. Every 6 months, the Kiwi Landing […]

Ep 14: How Equity Crowdfunding helps raise capital and brand awareness

Marketing leaders are now finding themselves in the driving seat of capital raising efforts, needing to understand more about the […]

Ep 13: Instagram vs Snapchat

Tech Marketer podcast covers the latest in social media news

How to find marketing automation true love

Guest blogger Vinh Nguyen shares the journey from first date to true love in the search for the perfect marketing […]

Why 80% of your marketing strategy is wrong, and how that’s a good thing

Achieving your postcard destination by taking a flexible approach to marketing strategy.

Ep 12: AB Testing Marketing Strategy with Frans Riemersma of Boardview

Marketing strategy  was once a locked into marketing plans and powerpoints at the start of each year. These days are […]