What I’ve learnt about marketing from software developers

Developers aren’t known for their love of marketing! There’s often a wide divide between technical and non-technical roles. but in […]

Why elevator pitches are still relevant

New Zealand is a small country. You just never know who you’ll end up in an elevator with. It might […]

Are stereotypes harming your marketing?

I’m a mother, aged 25-40 years with a combined household income of $60,000. Tell me, how are you going to […]

Must-read blog posts for tech marketers

I love reading blogs because they often contain less refined personal accounts. I often learn more from firsthand experiences of […]

What I learned at #NZSMJ (The NZ Sales and Marketing Jam)

Today I went along to the NZ Sales and Marketing Jam organised by Kiwi Landing Pad. I was aware that […]