Month: April 2016
Unearthing hidden gems of content
We spend hours creating new content, but we might be hidden treasures lying in front of us! When I interviewed […]
Ep 4: Proof of concept thinking for marketers
We’re told to fail, but fail fast. It’s a daunting prospect. With every misstep costing marketers both money and time. […]
Ep 3: Authentic content with Serge Van Dam
In this week’s podcast, I have a chat to Serge Van Dam about sales and marketing for NZ tech companies. I first […]
Choosing Marketing Tech: 6 steps before you watch a product demo
This blog covers written notes to accompany Episode 2 of the Tech Marketer Podcast. I’m splitting episode notes from the podcast […]
Ep 2: Designing your marketing technology stack
A marketing technology stack is a collection of tools used by a marketing team. When they work well together, difficult […]
The best things in life are free
Kiwi Landing Pad is bringing back their popular NZ Sales and Marketing Jam for a second year starting today. More […]