How to name your new SaaS app (Part 1) – Name Storming
How great tech companies like Uber and Twitter came up with their names, and how to name-storm your own perfect name.
Three tech trends marketers should be watching closely
Last week, I had the pleasure of talking to Danu Abeysuriya, CEO of Rush Digital for the Tech Marketer Podcast. […]
Ep 10: Marketing News – Pokemon Go, Snapchat Memories and Facebook Live
The latest need-to-know news for digital marketers. This week’s Tech Marketer Podcast is co-hosted by Digital and marketing expert Nicola Cloherty. Nicola has […]
Ep 9: The future of marketing with Danu Abeysuriya
Danu Abeysuriya is the CEO and founder of Rush Digital, he was also recently named the NZ Hi-Tech Association’s Young Achiever […]
Ep 8: Faster, better and happier. Surviving the pace of modern marketing.
Studies have shown you can increase your team satisfaction and happiness by 30%. And at the same time you can […]
Your brand is the little things
The little things matter. Brands aren’t a make-up of carefully controlled social media and advertising. Brands aren’t your logo or […]
Failure to delight: The importance of human connection
We’ve stayed in a number of Air BnB apartments since leaving New Zealand in April. Along the way, the hosts […]
Modern marketing management in an ever-changing world
The challenges of a modern marketer It’s not easy being a modern marketer. We’re often challenged to deliver more, faster […]
Ep 7: Using digital influencers to drive campaigns with Stephanie Charles of StarNow
Stephanie Charles of StarNow shares how they are using digital influencers to drive campaigns with impressive results cost effectively.
Lessons from a 500 year old innovation hub
What Michelangelo and a 500 year old innovation hub can teach us about professional development today.
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