Tag: featured

Ep 2: Designing your marketing technology stack
A marketing technology stack is a collection of tools used by a marketing team. When they work well together, difficult […]

The best things in life are free
Kiwi Landing Pad is bringing back their popular NZ Sales and Marketing Jam for a second year starting today. More […]

How NZ tech marketers compare to the USA
YAY! The first official episode of The Tech Marketer Podcast is now live. If you tuned into Episode 0: The Three […]

Joining the dots: connecting data to strategy
Earlier this week, I gave a talk at the Data-Driven Marketing meetup on how we use data at SilverStripe. It was a […]

Episode 0: The Three Whys
Welcome to the start of The Tech Marketer Podcast! In Episode 0: The Three Whys, I explain: Why I’m starting […]

Guest post: Exploring Digital Storytelling
Alan O’Neill is the head of marketing at Optimal Workshop in Wellington. He recently won two tickets to attend the Dreamworks […]

Letting your brand voice shine
As tech marketers, we have an ever expanding repertoire of tools to learn about and talk to our audience. Marketing has […]