All posts by Nicole Williams

I'm a marketing geek with a passion for tech. Previously, I was the marketing manager for SilverStripe (open source CMS and cloud PaaS) Currently, podcaster and blogger for TechMarketer.org and founder of Wellington Marketing meetup. Currently exploring Europe and living the dream! I'm always up for a chat about marketing and I love sharing my experiences so that others don't have to learn the hard way.

Ep 11: Naming your new SaaS app

In episode 11 of the Tech Marketer podcast, I’m joined by digital marketing and branding expert Nicola Cloherty. We discuss the […]

What I’ve learnt from the first 10 episodes of The Tech Marketer podcast 

Thinking about starting a podcast? Here’s what I’ve learnt and tips for getting started

Three tech trends marketers should be watching closely

Last week, I had the pleasure of talking to Danu Abeysuriya, CEO of Rush Digital for the Tech Marketer Podcast. […]

Ep 10: Marketing News – Pokemon Go, Snapchat Memories and Facebook Live 

The latest need-to-know news for digital marketers.  This week’s Tech Marketer Podcast is co-hosted by Digital and marketing expert Nicola Cloherty. Nicola has […]

Ep 9: The future of marketing with Danu Abeysuriya

Danu Abeysuriya is the CEO and founder of Rush Digital, he was also recently named the NZ Hi-Tech Association’s Young Achiever […]

Ep 8: Faster, better and happier. Surviving the pace of modern marketing.

Studies have shown you can increase your team satisfaction and happiness by 30%. And at the same time you can […]

Your brand is the little things

The little things matter. Brands aren’t a make-up of carefully controlled social media and advertising. Brands aren’t your logo or […]

Getting started: Practical advice for becoming an Agile marketer

In my earlier post, Modern marketing management in an ever-changing world, I discussed the need for marketers to embrace Agile. […]

Failure to delight: The importance of human connection

We’ve stayed in a number of Air BnB apartments since leaving New Zealand in April. Along the way, the hosts […]

Modern marketing management in an ever-changing world

The challenges of a modern marketer It’s not easy being a modern marketer. We’re often challenged to deliver more, faster […]